How Does Thomas Plummer Help Your Business?

Prepare To Get Uncomfortable

If you’re looking for sugar-coated sweet talk, you’ve come to the wrong place.  Thomas Plummer’s reputation and worldwide following is built on 3 principles:

  • Get to the heart of the issue – fast – without sentimentality or drama;
  • Speak the brutal truth of the situation;
  • Chart a step-by-step process for improvement.

These 3 principles form the core of Thomas’ work and have helped clients, large and small,  successfully navigate significant disruption, change and competition.

As a trusted advisor to fitness professionals, Thomas Plummer is without peer.  A featured presenter at 20+ workshop events each year worldwide, 10 published books and widely followed Facebook and blog posts catalog a deep understanding of what works in the fitness business, what doesn’t work and what is coming next.

Thousands of fitness professionals turn to Thomas Plummer for advice and insights about fitness trends, creating outstanding member experiences and mastering business fundamentals in sales, marketing, staffing and programming.

Nearly every fitness industry leader and innovator, past and present, has met with Thomas Plummer.  Not one to be content with past successes, Thomas continues to attract and develop club operators through the United States, Australia, Brazil, China, Eastern Europe, Latin America and the United Kingdom.

Stay current with Thomas Plummer and start running a better, more profitable business today.



woman fitness club owner


I came to learn more about marketing and sales and have learned a lot.




woman fitness club owner
I came to learn more about marketing and sales and have learned a lot.
man fitness club owner


I'm looking to grow personally and professionally




man fitness club owner
I'm looking to grow personally and professionally
man fitness club owner


Everything is changing so quickly. Instead of being disrupted, I want to be a disrupter.




man fitness club owner
Everything is changing so quickly. Instead of being disrupted, I want to be a disrupter.

2 Day Workshops for 2019


Author of 10 books. You can load up on Thom’s stuff here

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Speaking Events

See Thom Live

NFBA – The Business of Fitness – Chicago, IL
9:00 am - 6:00 pm
Hyatt Rosemont 6350 N. River Road Rosemont, IL 60018
This two day workshop is about running a financially successful
NFBA – The Business of Fitness – Baltimore, MD
9:00 am - 6:00 pm
Sheraton Baltimore Inner Harbor Hotel 300 South Charles Street Baltimore, MD 21201
NFBA – The Business of Fitness – Stamford, CT
9:00 am - 6:00 pm
Sheraton Stamford Hotel 700 E. Main Street Stamford, CT 06901
NFBA – Customer Service Seminar – Providence, RI
9:00 am - 6:00 pm
5 Avenue of the Arts Providence, RI 02903
NFBA – The Business of Fitness – Long Beach, CA
9:00 am - 6:00 pm
Long Beach Hyatt Regency 200 S. Pine Avenue Long Beach, CA 90802

Stay Current With Thomas Plummer

Thom's Facebook Posts

2 days ago

Thomas Plummer

Nothing changed in your life today, because you didn’t change.

You still hate your weight, hate your job, hate your failing relationship, because being miserable is easier than admitting the problem is you and then changing.

Change requires the will to work, and work is something no one wants to do except for those willing to let go and change, which wasn’t you.

Change never happens without a driving force behind it, and the work never gets started until the misery of being you surpasses your willingness to make excuses for who you are.

Easier to be unhappy with your career, body or family than to admit what you are doing isn’t working, but also easier to live being miserable than dealing with the brutal realization no one can change you, but you.

Change requires personal responsibility, a subject discussed in whispers at bars, but easily ignored in a culture where blaming the world for your own failure gets you followers by the thousands on social media.

Today, you are a day older, still unhappy, but didn’t change a damn thing that might have given you a brief glimpse of a happy life.

Change isn’t one huge thing; change is simply you deciding I have had enough, and today, right now, right at this moment, I accept it all as on me and I can change if I do the work.

Change is the first small step where you declare you have had enough and only you can get it done. This admission is 90% of all change in life.

Change is hard, but you are worth every second of the work.

Being happy is a good thing; you should try it someday, but this happy thing may require change, and only you can get it done.
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Comment on Facebook

So true x

I’m a changer! Soon as I feel the slightest bit bored or unhappy I do something about it, my poor friends can’t keep up😂

Sharing thank you

Thank you. You are right with every single word.

Yes thank you for this

It’s not easy to change and depart from our old ways, I’ve had to change a lot in my personal life and meet challenges every day. I just take day by day and it all works out with God’s guidance.

If I were that miserable I'd have changed years ago. Am I perfect? No. Do I know who I am? Yes. You continue forward daily. Or you fail.

Judging other people doesn't define who they are. It defines who you are!

This is very true ! Change requires personal responsibility! And if nothing changes in your life it is because you didn’t change !!!

Wow if thats not the truth

Whilst I agree with you about changing yourself, some things that make you feel unhappy cannot be changed by you or anybody else. ☹️

Acceptence is key to life on life's terms.

Love your posts I hope you don’t mind me sharing them x

Love this

Very true 👍🏴󠁧󠁢󠁳󠁣󠁴󠁿🏴󠁧󠁢󠁳󠁣󠁴󠁿

So true. Easier to blame

This so true AMEN AMEN

So very spot on!💕💕

Not everyone is so unhappy they need to change. Its a bit condescending

Spot on yet again T-Plum. 👍🏼 There is nothing more obnoxious than people who whine about how bad their lives are and how lucky others are. Whiners didn’t witness the years of hard work that the “lucky” ones invested to get where they are; the whiners see only the outcome. That’s a huge problem in our society today - everyone seems to want to penalize those who worked hard so those who stand around complaining can enjoy the same outcomes. People have somehow lost their belief in the truth that hard work and sacrifice is what gives one better chances at great outcomes, not blaming those who do the work required to succeed. What a great message to start the weekend. 🇺🇸

We are creatures of habit

Joy Ford

Yes Yes!


For sure!!

3 days ago

Thomas Plummer

The five rules of life:

#1.... You will never find happiness through others.
If you cannot find happiness within yourself, you will never be happy.
If you are waiting for someone else to make you happy, you will waste your life waiting.
If you are dependent on someone else for happiness, you will always be held hostage by that person.
You need to live within yourself before you can be truly happy with anyone else.

#2....Some people have to have the universe drag their butts through the cosmic mud before they will learn how to live on their own.
There will be people in your life who prey on the strength of others and want to live off of the kindness an intrinsic driven person, such as a professional coach, but when you struggle this person simply jumps off your back onto someone else's.

Carrying someone does nothing but enable him, and the universe needs to have its way with that guy before he will change.

A hand up is one thing; enabling a person to stay worthless in life is something else entirely and lessens your life, but never changes him.

#3.... Money isn't everything.... but it is. Live as a minimalist or live as a hedonist; it doesn't really matter, just as long as you have enough money to live independently of others.
Money is freedom and nothing more. How you determine what your freedom costs is your decision.

#4.... It is all your fault.
Your life is how it is because of the decisions you made, or didn’t make; but good or bad it is all yours.
You cannot blame anyone for your inability to take care of yourself in life.
Nothing bad ever changes until you take personal responsibility for the situation.
You are who you are because of the decisions you made and if you screwed it up so what? Get over it, get on with it and get your butt moving.
We all fail, and it doesn't mean a damn thing except you are human and as just as messed up as the rest of us.

#5.... Because you are you and have it all, you have to give back every day or it will all be taken away from you someday.
You must to do a hundred small acts of genuine kindness a day to improve lives around you.
You, who has it all, must share it all or lose it all.
Your personal problems may be tough, but the rest of the world hurts worse than you do and even on your worst day you are still capable of changing someone else's life.
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Comment on Facebook

Beautiful words of wisdom!!! Hope you dont mine if I share !!

Lovely words so very true

Great words of wisdom!

Really made sense,thanks for sharing,now I'm sharing.

Beautiful words of wisdom

Permit me to share, thanks Tom learning so much from your words of wisdom.

Amazing and true! Thankyou xx

Wow! So true thanks for the reminder........

Thanks for sharing pretty woman

I have a friend that needs to read this. Thanks for posting. Sharing.

100 acts of kindness a day

This is all so true!! Thanks!

Good read... so true!

Thank you for sharing those words great food for thought

Great post my friend, I have disconnected from negative family members and I have finally found peace. It's priceless, only wish Mom would have had that peace on earth. Love you xoxo

So amazingly true ! This resonate with me big time ⭐️⭐️⭐️⭐️⭐️ and it happened to me all the 5 points

Love this!

Lots of good advice

Sadly those who know it won’t need the reminder and those who need the reminder won’t read it.

ok, this was far more than 5 things, it was a book on life ... be happy with yourself, be self reliant and don't expect much from people and life will be great

Love it ♥️

Everything you write always has meaning to me but some hit home and this one is at the top!!!!! Excellent 👍😊have to share👍

Absolutely true

Something all should read it's so very true

Sandy, I agree!

4 days ago

Thomas Plummer

There will never be a day in your life without problems.

The day you wake up, the world loves you, everyone is happy, and there isn’t a problem to be solved is the day you realize you are dead. Only dead people don’t have problems. The rest of us…. problems are just another day of living.

How you handle those problems is what defines us as a person. You can fight back, moan, complain, blame others and hate life, or you quietly deal with every issue life throws at you and go about your business.

The difference between successful people in life and business, and the losers who rail against the universe, is the winners recognize problems are tests of skill separating the pretenders from those who will one day rule the world.

The person who handles problems better than the next guy is more successful, because he gets more done and eases the burden of those he works for, or the pain of owning his own business.

If you want to be good in business, you have to understand you are paid to handle the daily grind of a thousand complaints, issues and screw-ups every day. That is what you do, why you are paid and how you keep your job.

Handle that mass of daily quirks quickly, quietly and without drama and you make more money.

Scream, “Why me? Will this never end? I didn’t sign up for this crap” and it will end; as you lose your job replaced by the quiet woman who accepts problems as her daily task and just gets it done.

There will always be problems in life.

Learn to handle those better than anyone else and you will be successful.

Scream defiance in the face of the universe and you will fade away; vaguely remembered as the angry guy who could never get anything done in his life, you know, the one who used to work here for a while and was fired.
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Comment on Facebook

Good advice.

Merci c’est vraiment inspirant!

Always great to read these!

Pavel Ythjall


As long I know people like you it gets easier

Needed this

Andoni Socratous

Well said!!

5 days ago

Thomas Plummer

You are never where you are supposed to be.

You are sitting at your desk thinking about your next workout.
You are at the gym thinking about what you left on your desk.
You are with your kids checking your phone for texts.
You are out with friends checking the pictures your kids sent.
You go to dinner with your spouse and talk about how little time you have together, wasting an evening of being together.
You go to a race over the weekend, but you are so busy taking pictures of the race and posting you forget to enjoy the experience.
You rent a movie, but never really see it because you are face down on your phone, or arguing with your spouse about not spending time together.
You never have time to call old friends because you are too busy at work, thinking about your workout and texting your friends.
You are everywhere you should be.... but never anywhere you could be.
You waste your life outside the moment, because you never learned how to focus your energy on where you are, and what you are doing.
Just once this week try being where you are, focused on what you are doing with the distraction of your phone off for a few hours.

You have a wonderful life, with good friends and the perfect family.
Too bad you are never there to enjoy any of it.
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Comment on Facebook

A good reminder to be present and enjoy life

Oh my goodness this so the truth 🙏🙏🙏

So very true!

So true, Mom!

Thanks for the reminder.

Nice reminder... live and enjoy the moment

This is perfect! People are buried in their phones way to much! And my granddaughters do the same 🤷🏻‍♀️I am shutting my phone off like you said tonight 👍

When I take a break at work when I walk into a restaurant anywhere people sit they're on their phone. I like to start conversations and change the atmosphere.

As Einstein said...our technology is becoming so great, that we are going to be raising a group of social idiots! true! Sorry to say!

This is the truest thing i have heard in a long timex😢😢😢And we are all Guilty of it.xWe all need to Cop on😍😍😘

Sad to agree

Darran Lightbody

Lori Mijacika Mitts

Wise words Thomas Plummer


Samara Buxton


So true !

Isnt this the truth?

I have not got a phone and I never will

I like it! Live in the present.

Kyle McMillan 💭

I relate

Amanda Ann Garner Warren and Heather Garner this is the best one yet!!

You still have your grandparents but you never take time to call them and then they die.

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