How Does Thomas Plummer Help Your Business?

Prepare To Get Uncomfortable

If you’re looking for sugar-coated sweet talk, you’ve come to the wrong place.  Thomas Plummer’s reputation and worldwide following is built on 3 principles:

  • Get to the heart of the issue – fast – without sentimentality or drama;
  • Speak the brutal truth of the situation;
  • Chart a step-by-step process for improvement.

These 3 principles form the core of Thomas’ work and have helped clients, large and small,  successfully navigate significant disruption, change and competition.

As a trusted advisor to fitness professionals, Thomas Plummer is without peer.  A featured presenter at 20+ workshop events each year worldwide, 10 published books and widely followed Facebook and blog posts catalog a deep understanding of what works in the fitness business, what doesn’t work and what is coming next.

Thousands of fitness professionals turn to Thomas Plummer for advice and insights about fitness trends, creating outstanding member experiences and mastering business fundamentals in sales, marketing, staffing and programming.

Nearly every fitness industry leader and innovator, past and present, has met with Thomas Plummer.  Not one to be content with past successes, Thomas continues to attract and develop club operators through the United States, Australia, Brazil, China, Eastern Europe, Latin America and the United Kingdom.

Stay current with Thomas Plummer and start running a better, more profitable business today.



woman fitness club owner


I came to learn more about marketing and sales and have learned a lot.




woman fitness club owner
I came to learn more about marketing and sales and have learned a lot.
man fitness club owner


I'm looking to grow personally and professionally




man fitness club owner
I'm looking to grow personally and professionally
man fitness club owner


Everything is changing so quickly. Instead of being disrupted, I want to be a disrupter.




man fitness club owner
Everything is changing so quickly. Instead of being disrupted, I want to be a disrupter.

Over 20 Workshops in 2018


Author of 10 books. You can load up on Thom’s stuff here

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Thom's Facebook Posts

5 days ago

Thomas Plummer

Phone off, kids sprawled, dog cuddled, spouse nestled, chocolate hot, wine good, tree lit, family called, friends forgiven, presents bought, sleep in, smile a lot, greet strangers, see the lights, drink with friends, call mom, call mom again, be at peace, goal for next year is just to be a better person; and this year be alive, present and engaged in the only life you will ever have.

Christmas is about the birth of goodness in the world.
Find that in yourself this year.
Just for now, let the spirit of Christmas lead you to peace and forgiveness in your life.
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Comment on Facebook

Praise the only true savior Jesus Christ my Lord . 😇

Wouldn’t it be a beautiful world if we all practiced this? Merry Christmas, Everyone.

So true Thomas Plummer and it’s certainly my goal for next year 👍

Lovely message!🙏🏻

Beautiful, thanks for sharing

Love it. ❤ Thank you for sharing. Merry Christmas. 🌲🌲🎁🎁🎊🎊


Amen. Wise and well written message. Thank you for posting this as it is too easy to let the holiday stress over take us and forget the true meaning of this season.


Wouldn’t it be nice if we all had this 🌲

Amen, let's do this, Merry Christmas to everyone, may you be blessed.

I love this. Thank you for sharing ❤️

merry Christmas and happy New year

And I pray that is on everyone's list. ❤


Very meaningful wish everyone would take note so we could have peace in the world

I lover this !❤️❤️

Nice sentiment..💞

PERFECT!!! A BIG Amen!!!! 🙏🙏🙏

Wonderful......thanx for reposting

Lovely and so meaningful🙏

Amen to those comforting words xx😘xx

😃Great message!!!!


AMEN! Thanks for sharing. Merry Christmas and Happy New Year to you and yours.

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6 days ago

Thomas Plummer

Don’t you have enough of your own issues in life without worrying about someone else’s?

We all realize that you are perfect, your life is a model of how all lives should be lived, but do you really have so much time on your hands that you can tell others how to live their own life?

We all know you are wildly successful with money, have the perfect family, hero of the community and there are thousands of people around the world who seek you out because you are the definitive voice on everything from the only way to get into to shape to politics; at least all of this exits in your head.

But as to the rest of us common people, most are just too busy barely handling their own daily dose of sick kids, lost jobs, failed relationships, stress with parents and all the other nuances of life that slap you up side of the head when you are least ready to run someone else’s madness.

Who has the time and who could possibly care so much about politics that you have to inflict your viewpoint on the rest of us, usually through an emotionally driven rant without a fact in sight or the power you must feel to share a post that you never even took the time to verify if true or not?

And why would anyone care who someone sleeps with at night or holds hands with on the street? You of failed marriages and questionable life choices; you really have the moral prerogative to set standards for others when you can’t live up to basic decency in your own life?

Passing judgement on so many others day after day must take all of your free time?
How early do you have to get up to correct the coffee kid on service, correct your kids on their outfits and mindset before they get dropped off, and they are only 6 and 8, argue your wife on something she believes, but merely differs from your opinion, and still have time to post mind numbing posts on social media talking about how stupid other people are because they dare have a different set of beliefs.

And the energy it must take you to be mad about religion, sports, money and sex must drain the very life out of you every day, let alone running your business into the ground because you would rather die broke, lose your family and rant to the world that you will do it your way until you lose it, even though you have no idea how to fix it or save it, yet are surrounded by people who could save you if it wasn’t for your ego of egos.

You, who knows it all, has done it all and whose purpose in life is to make the rest of us understand life is only lived through your perfect vision; have you ever hesitated for a second and realized the world is perfect because it isn’t perfect.

All of us, with our own opinions, crazy life choices, ways of getting through the day, combined are what makes the world so interesting. That fact that we don’t agree with you is what makes us perfect too, and there is even room for people like you, as long as you don’t spend your life trying to make the rest of us people like you.

Take a breath today angry people. The world survived for a long time without you and will go on when you, and your opinions about everything in life, are long gone and so forgotten.
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Comment on Facebook

How did you know Donald Trump so well!

"Take a breath today angry people. The world survived for a long time without you and will go on when you, and your opinions about everything in life, are long gone and so forgotten." Love this.

So true. Thank for the post



Great post.

No way joy Jesus first others second yourself last if you find it another way will it last?

A really great article. Could be a wonderful sermon.

Wow, Tim! So much truth here! How do people find the time to mind others’ business—and why??!!!

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1 week ago

Thomas Plummer

I want to be four years old again this Christmas.

I want to sit on my parent’s lap, snuggled in with a cup of hot chocolate and my Dad reading the Night Before Christmas and Mom holding my hand snugly in both of hers.

I want to sit on the floor and stare up at a giant tree
that sparkles, twinkles and dances in the light.

I want to stare at the candles that only came out at that time of year and smelled of everything Christmas and everything that was good in the world.

I want to believe in the magic of Christmas; where Santa Claus is coming tonight, where the house is filled with love, and where my parents spent time with me with no phone, iPad or any other parent distracting device in sight.

I miss Christmas music playing from a radio and I miss when the house was the perfect temperature to bury yourself in a pile of blankets cuddled with the family dog, sipping on the biggest cup of hot chocolate a kid had ever seen, with marshmallows melting in the steam.

I want my grandparents back for just one more Christmas.
I want their laughter to fill a room, and I want to be surrounded by nieces and nephews all wired up from too many Christmas cookies and too much Christmas spirit.

I want the scent of pine, the wafting smells of wondrous things baking, created from scratch by the loving hands of my mother from recipes 50 years old, and the wonderous crackle of pine logs in the fireplace.

I want people now old and gone to be alive for just a few hours and bring back the certainty of a child that no one ages and I will be four forever.

I want to sit mesmerized in front of the TV caught in the adventures of Frosty and Rudolph and believing those magical places existed for me to someday visit.

Most of all, I want to go to bed knowing that Santa will be here tonight, and I want to still believe that no matter how good, or bad, I was that year there would be presents for me and tomorrow, when I get up, the world would be perfect for a few hours.

I miss my parents at this time of year.
I miss the magic of believing in something too good to be true.

I miss children gathered in a living room believing this magic was theirs alone and adults maybe really didn’t understand.

If you have children of a Christmas age, where everything is possible through magic, cookies and hot chocolate, don’t forget you were once that child and a four-year-old cuddled in a blanket, and listening to a story protected by parents in front of fireplace, is a memory for a life time.

Be present this year at Christmas.
Be peaceful with the ones you love, be committed to creating magic with children who will remember those hours until the day they die, and then for an eternity.

Bring back the magic this Christmas.

Give your children the most precious gift there is in life, which is your time, your devotion and your undivided attention for a few hours.

Maybe the magic you believed in so long ago is still possible, but only you can make it happen for your children…. and maybe yet again for yourself.
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Comment on Facebook

Ah Tom that jst brought a tear to my eye 🙈 beautiful and I’m full of longing for the past remembering my mother preparing Christmas Eve for dinner the next day the smell still lingers in my mind and I remember it the most every year and I miss it the most funnily enough 😊 I was jst saying this to my friend the other day how I’d love to go back to those days jst the feeling of it alone jst for s day or maybe two ☺️☺️♥️

Just one thing that was left out and that was baby Jesus ! We were always told of or Savior's birth ! Loved hearing how the baby was born in a manger !

Thank you for sparking up a memory of yester year when we as family would be together. The tree although looking like Charlie Brown's with ornaments, tinsel and twinkling lights and Mom busy baking we waited with anticipation. Anxious (very) for that one present under the tree that Dad could afford to get us. We didn't have a lot but we had each other and what lovely memories to keep forever!! Thank you for spurring mine up sir and have a blessed wonderful Christmas along with those memories !! 💞😊

And if I had one wish it would be that I wish that for you. And for everyone to have that just one more time. It's a beautiful memory and one I share. 🎅

Absolutly. Oh the memory of my mother,,the kitchen fire, fudge cooking on the stove taffy being made,popcorn balls, the Christmas tree that someone brought. A million thoughts. ❤🎄

Yep, strong smell of a Real Pine tree at Christmas.... Won't be the same losing three family members in last twelve months, but Christmas goes on...

This is what we went through as a child with parents grandparents uncles aunts cousins brothers and sisters too great memories

Oh Thomas thank you I remember clip on candles on my grandmother's tree she wouldn't have electric bulbs all that generation are gone . I sit and reminise this has bought many things to mind. Thank you and godbless

A lovely story about Christmas . When I was a child there was a war on across the pond . I remember it was always very cold especially 48 nothing moved around the city but we played inside the house & me making noise with my toys . Mass on Christmas morning , snow up to my knees I cried with the cold but Christmas dinner soon changed that . I really miss Mam & Dad at this time of year . Happy Christmas to all .

So many wonderful memories my Dad and I going to the woods for a little tree my mom and I making decorations for it a good country meal and lots of ❤️

How beautiful !!! What a lovely true story thankyou Thomas and it's so true your time and love snuggles n cuddles your children remember this FOREVER !!! THANKYOU AND MERRY CHRISTMAS X

Love this after losing my mum and dad precious memories at Christmas will never be forgotten x

I could smell the pine tree as I read this thank you and Merry Christmas to all

Thank you for this really wonderfully written piece,so touching 💗

Made me think of my childhood at Christmas! Precious memories! Thanks for sharing this! Merry Christmas!

Mmmm...This let me once again smell the cup of hot chocolate and gingerbread that was my Christmas Eve treat as I sat in my grandfather's huge lap, while he did his annual reading of T'was the Night Before Christmas. Family gathered around the living room, lights twinkling gaily on the tree, Nat King Cole singing carols on the phonograph. It was the best of times. Thank you for taking me back. 💕

If only I love this thank you for sharing ❤💕❤

Thank you for comforting us with the great memories of Christmas past. Hope for great Christmas memories for everyone.

Geez, that sounds like something I would like to do. I have always loved Christmas. My best Christmas's wad in Greenwood at the Epuscopal Church. Sonny Boy always made sure the children all received a gift. And those candy bags were the best, with chocolates, Christmas candy, peanuts, apple and orange in it. Oh my, I could go on and on.

I wish I could go back too. Such fun times. Now family lives wherever jobs take them. Members don't get along, some think they are too good to be with the peasants. What happens when you leave Christ out of Christmas. Thank goodness we have our memories.

I do to after loosing my parents I remember the Christmases we used to have I used to wake up there would be presents at the bottom of my bed now I've got my own family thank you for the memories have a wonderful christmas 🎄🎅

What a lovely piece, had me in tears reading ❤

Love this.....i love to be 4yrs old again believe in the magic that was

Yep. The mysteries of life, still years away. Simple farm house living. I believe we appreciated everything so much more. No electronics to muddy up things.

Joy, this is a very profound and sentimental story which flooded me with wonderful long ago memories! I hope my children carry memories of their Christmases past <3 <3

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1 week ago

Thomas Plummer

Come; grow old with me!

Walk with me on the beach for years to come,
until we become those funny old people in the big hats.

Dance with me in the kitchen
while our grandkids laugh and cheer.

Hug me because you still want to be in my arms,
not because we have been together so long.

Sip wine with me by the fire and be the love of my life forever, and then just one more day.

Kiss me like you did the first hour we were together and remember the startling feeling we had then that we might be falling in love.

Hold my hand and never let go
as we sit quietly and watch the world pass by.

Make me laugh like we did when we were just getting started in life, when children, houses and life were things yet to be discovered.

Make me cry by telling me the old stories of our love and passion, when we were young and living through the journey that made us fall in love forever.

Cuddle me at night so the world seems safe
and that nothing can ever separate us.

Stand with me late in night, staring at the Christmas tree, remembering for just a few minutes of the love that has defined our lives together.

Come, grow old with me,
the best years of our life our yet to come.
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Comment on Facebook

Might this be the perfect Christmas present? If you have enjoyed the posts on this site you might love my latest book, and the audible version has been on fire with everyone. I recorded it myself and there is about 7 hours of material included. Thank you so much for the support of this project and the continued support of all my books. Here is the direct link to Amazon for the audible version and I hope you enjoy it. Also available as an oversized paperback for those of you who need something on that empty coffee table:

Mick Wilson , thank you I love this!💗🌺💋

Such beautiful words, I needed to hear/read them today to refresh me on what is truly important and how special doing those things together are. Thank you for sharing and making my day!😊

Isn't going to happen with me, I was so looking forward to those days.

Beautiful X ❤️

Your old cousin here has been married almost sixty one years,and this is so meaningful for us.thank you

Met when we were 15 and 18, married for 45 years. Grew up together now I’m hoping we’ll grow old together, God willing. X

So beautiful makes me cry!! Them Eyes

So beautiful!

So touching

So beautiful 💖 did you find this person? Very inspiring.

I love this!! Its the feeling of loving that special person in your life and having that love returned. It makes you feel like everything is right with the world. I have known that kind of love, it's very special. One of Gods great blessings.

This is lovely.

i can only imagine ,sweet dreams

That was so beautiful, Jen. I feel I had that with your Grandpa! 😘

They were. Memories

my heart felt love was my beloved that we shared till he passed. and still in love with him forever till we meet again.

omg love it I'm 65 and married 48 years grown up grandchildren but still have fun with them

Beautiful. If you afforded the opportunity, don’t pass it by❤️

Thats a fact !!!

That is lovely x

Love this! Beautifully spoken!

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2 weeks ago

Thomas Plummer

The big day you have been waiting for so long is today.
And if today isn’t the day… then when?

You have that wonderful bottle of wine put away for a special occasion, but never found a reason to open it, yet here you are alive, well and surrounded by a family you love heading into the Christmas season. If not now, then when will be that perfect day to open it. The spouse has put up with you for years and that alone makes today perfect.

You have thought about taking your special person to that wonderful little café, yet never found the reason to celebrate. How much more of a reason do you need than you are together, happy and it is Christmas. If not now, then when? One night to celebrate nothing but being alive and together and that is enough.

Yes, I will take that surprise day off, grab the kids, and have a perfectly decadent day doing nothing but kid stuff, eating stupid kid food, doing whatever they love and simply enjoying a day they will remember forever, and still be talking about when you are 80, but you never found the perfect time, always were too busy, and just couldn’t ever make it work. If not now, then when? Not making that day happen often will guaranteed to be the biggest regret of your life once they get older and even the older kids could still use one full day of nothing but your intense focus on who they are and who they have become.

We have wine we don’t drink, clothes for special occasions that never get worn, plans just waiting for the perfect day that never appear and dozens of other promises and gifts to ourselves dependent on a day we never allow ourselves to have.

Open the wine, wear the kicking shoes, take the day off and realize that today is the perfect day and there will never be another like it. You don’t need a special occasion to live, you just need to realize every single day being you deserves a nice bottle of wine and the special days in life are the days you decide to make happen.

Don’t just go through the Christmas season this year; be the Christmas season and be alive, engaged and totally committed to making today the special most wonderful day you have been waiting for your entire life. And if not now, then when?
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Comment on Facebook

Don't let making a living get in the way of Living your LIFE ,I believe we were put on this Earth to ENJOY IT , Dance that dance , Sing that song , take that Trip ,Stop and smell those ROSES 🌹 and Sit and watch that SUNSET🌅 . Do something for yourself and Make MEMBERS with others so they will REMEMBER

The only moment that is real is the gift. That's why they call it the present. Act now as that is all we ever have.

So very true xx❤️❤️❤️

Do it today, as nobody is promised tomorrow.

Yep, waiting until we "have the money", yet that never seems to happen.

James McRobb ❤️💙

Thank you! Yes we will! Not too many left. ❤️😂😂❤️


I love this and it is all true!

Thanks Anita


Amazing share!🤗

Sharon Hickey



Great message!!❤️

Love this!

Carpe Diem 😊


I like the way you think thank you


So very true.!!!!

So true. We're waiting for "tomorrow".

Powerful message. Thank you

All so true

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